CMA CGM, new sponsor of the OM shirt

OM announced in a press release on Wednesday that it was ending its partnership with Cazoo, its main sponsor, which was also featured on the club’s jerseys. We now know that it is Marseille shipowner CMA CGM, the world’s number three in maritime freight, who will take over and appear on OM shirts from July 2023 for two seasons.

Under the terms of this contract, which makes the heavy weight shipment the “main partner” from League 1 club, “CMA CGM will be present on the front of the shirts of all Olympique de Marseille teams”man, woman and young, we can read in a press release.

Their logo will also be displayed from 1 July 2023 on the club’s premises, the Vélodrome Stadium and the Robert Louis-Dreyfus Training Center (“The Command”), a symbol of an association described as “A test” between these two great institutions in Marseille.

An agreement with a wider scope than the previous one

CMA CGM, whose head office overlooks the port of Marseille, will succeed Cazoo, whose logo has adorned the Olympic shirt since the start of the season. This British start-up, specializing in the sale of cars online, had signed for three years but was forced to abandon its sports sponsorship activities due to financial difficulties.

The amount of the agreement between OM and CMA CGM has not been disclosed but sources familiar with the matter, we are talking about sums “at market standards” current The deal between the club and the owner is also wider in scope than the previous contract with Cazoo, which did not include the women’s team, for example, and ranged from 6 to 8 million euros per year according to different sources.

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